In 2021, the Alok Institute and Acreditar established the Entrepreneurial Connection Fund (Fundo Conexão Empreendedora), a microcredit initiative aimed at fostering the growth and creation of small businesses in the Zona da Mata region of Pernambuco.
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Fotos: Mila Petrillo, Produtora Pavão, Arquivo Acreditar
Since the partnership began, the project has assisted 769 individuals and supported 405 businesses by providing microcredit and offering management support in the municipalities of Glória do Goitá, Chã de Alegria, Feira Nova, Lagoa de Itaenga, and Pombos. The Fundo Conexão Empreendedora helps organize productive activities and contributes to income generation, gender equality, and local development.
71.60% of the funds (loans/microcredit) have been accessed by women who view entrepreneurship as a means to generate their own income.
- General Data:
- 769 people assisted
- 405 businesses supported
- 12.40% in production
- 45.20% in commerce
- 12.00% in services
- 30.40% in rural activities
Age range of entrepreneurs involved in the project:
- 15 to 20 years: 2.00%
- 21 to 30 years: 14.40%
- 31 to 40 years: 37.60%
- 41 to 50 years: 23.60%
- 51 to 60 years: 20.00%
- 61 to 70 years: 2.40%
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Credit and Monitoring
Acreditar’s methodology associates the granting of microcredit with systemic financial education and guidance to popular entrepreneurs, so that through their own businesses, they can remain and generate wealth for the region.
About 75% of the microcredit portfolio is requested by women who are starting or already doing business in the fields of food, health, beauty or agriculture. The evidence of the positive impacts of business on the lives of families, especially their children, led Acreditar to make the issue of gender a priority in its scope of action.
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Foto: Arquivo
About Acreditar:
Acreditar is a non-profit microfinance institution (IMF), qualified as an OSCIP-d Civil Society Organization of Public Interest. Founded in 2006, with the purpose of promoting local development, it works with oriented productive microcredit and entrepreneurship, contributing to the strengthening of local businesses.
Acreditar’s work allows entrepreneurs in the region to live with dignity in their homelands, not needing to migrate to other regions of Brazil.