Since 2020, we have supported the dissemination and donation of resources for solidarity campaigns in circumstances of natural disasters, the Covid-19 pandemic, combating hunger, and for a more dignified Christmas. We have also donated to individuals in undignified housing conditions and in cases of rare diseases and severe accidents. (We keep these donations anonymous out of respect for the individuals involved).
2024
SOS Rio Grande do Sul
In late April and early May of 2024, over 90% of cities in Rio Grande do Sul were affected by severe flooding caused by heavy rains. In response, the Alok Institute mobilized partner companies for a collective action to assist the thousands of victims in the state. The effort included the delivery of approximately 1 million tons of supplies, including food, animal feed, cleaning and personal hygiene products, deep cleaning equipment, mattresses, and blankets.
To manage and distribute the donations, we partnered with CUFA – Central Única das Favelas and Ação da Cidadania.
Learn more about the initiative: SOS Rio Grande do Sul
Wildfires Suppression
In September 2024, wildfires in Brazil devastated 11.39 million hectares of land, according to Mapbiomas data. The state of Pará recorded the highest number of fires, and across the country, the work of firefighters and volunteers once again demonstrated its essential, perilous, and courageous nature.
The Alok Institute supported the purchase of personal protective equipment (PPE) for 12 new volunteers of the Alter do Chão Forest Brigade, who were selected through the brigade’s training course in 2024, in partnership with ICMBio. In addition, the Institute raised awareness and called for donations to support fire brigades across the country.
The firefighting safety kits provided include: shirt, pants, glasses, balaclava, canteen, belt, flashlight, helmet, and boots.
About the Alter do Chão Forest Fire Brigade
The Alter do Chão Brigade is a non-profit civil society organization founded in 2017 and formalized in 2019. Located in Alter do Chão, Santarém, in the state of Pará, the Brigade operates in the Borari territory.
This organization works voluntarily in integrated fire management actions, aiming to protect ecologically significant areas, wildlife, flora, and the local populations of the Baixo Tapajós region. Their focus is on fire prevention, firefighting, and environmental education.
The brigade operates across 1,244,467 hectares, monitoring and protecting the following Conservation Units:
– APA Alter do Chão – Alter do Chão Environmental Protection Area
– APA Aramanaí – Aramanaí Environmental Protection Area
– FLONA Tapajós– Tapajós National Forest
– RESEX Tapajós-Arapiuns – Tapajós-Arapiuns Extractive Reserve
Support you too: Brigada de Alter
Xokleng Winter
In the winter of 2024, we facilitated the purchase of blankets for the indigenous Xokleng people in the Figueira Village, near the municipality of José Boiteux in Santa Catarina, Brazil.
The village is home to 150 families, including 65 women (most of whom are heads of their households) and 70 children under the age of 10, who were the most affected by the low temperatures, which dropped as low as 1ºC.
This support was provided through the Zág Institute, an organization led by young Indigenous people.
Learn more about other support initiatives by the Zág Institute: “The Preservation of Araucaria Trees.“
SOS Yawanawa Territory
In 2024, we supported the Yawanawa people with food through the Yawanawa Socio-Cultural Association during the floods that occurred in the territories of the villages along the Jordão River in Acre.
2023
Solidarity Shows
In 2023, some of Alok’s shows mobilized donations for social assistance actions coordinated by the Alok Institute. In Manaus (AM), we donated to FAS (Sustainable Amazon Foundation) and Aliança Amazônia Clima, the corresponding amount of Alok’s fee for the show. The resources were used to acquire and distribute 330 food baskets to the riverside population who experienced drought.
SOS Yanomami
Donation of 200 food baskets to the Action Against Hunger Citizenship, to purchase food for the Yanomami people.
Know more: www.acaocidadania.org.br
SOS North Coast
In partnership with the Uka Institute, directed by Daniel Munduruku, we donated to the purchase of 100 food baskets, water, clothes, and warm clothing to assist indigenous people affected by floods on the North Coast of São Paulo.
Know more: @danielmundurukuoficial
SOS Acre
With the Huwã Karu Yuxibu Center, directed by Mapu Huni Kuin, we strengthened the purchase of 20 food baskets for indigenous families affected by the flood in Acre.
Know more: @huwakaruyuxibu e @mapuhunikuin
2022
SOS Northeast
Through a donation to CUFA (Unique Central of Slums), 200 food baskets were purchased to support displaced families in floods that occurred in Pernambuco and Ceará.
Know more: https://cufa.org.br
Facing Hunger
Donation to the Spiritist Center Caminho da Redenção, known as Mansão do Caminho, was made to purchase 500 food baskets, ensuring food security for the individuals assisted by the organization.
2021
Replanting After the Rain / SOS Acre
Donation to Voaa (Razões’ Vaquinha) enabled the execution of the Our Journey Institute to purchase 3 tons of seeds for 18 indigenous villages affected by floods in Acre, leaving 270 families living along the Envira River without food and without a source of income.
SOS Bahia
We joined efforts with Action Against Hunger, Brazilian Red Cross, Brazilian Scouts, and Scouts of Goiás to aid families affected by floods in Bahia by donating 1,000 food baskets.
2020
Christmas Without Hunger
During the ALIVE show broadcast (Rede Globo and Youtube), Alok mobilized online donations (more than 6,000 fans donated). Around R$ 500,000 was raised in fan donations, and the Alok Institute contributed another R$ 500,000 to the Action Against Hunger Citizenship campaign, benefiting 50,000 people. More than 12,000 food baskets were donated to other organizations.
SOS Manaus
Rio Branco and Manaus cities received support in oxygen during the pandemic.
United for the Vaccine
Alok participated in the United for the Vaccine movement, with support from the Alok Institute in purchasing vaccine refrigeration equipment for Health Departments of the municipalities of Cavalcante, Alto Paraíso de Goiás (GO), and Ituberá (BA).
Overcoming Covid-19
During the “Live At Home” broadcasted by Rede Globo on 05/02/2020, the partner-brand 3 Corações campaigned where all proceeds from the sale of “Lov” coffee machines were converted into food baskets to aid the “Viver Fraternidade” campaign. The 3 Corações Group donated 5,000 machines with sales proceeds aiding COVID-19 victims across Brazil, generating 20,000 food baskets.
*See details of the projects above in their respective Areas of Work: Social Gastronomy, Human Development e Indigenous People
